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Privacy Policy

Last updated: June 29, 2026  ·  Version 2.0

This privacy policy describes how Passamanerie Mele S.r.l. collects, uses and protects your personal data when you visit www.passamaneriemele.it, in accordance with EU Regulation 2016/679 (GDPR).

Data Controller

Passamanerie Mele S.r.l.
Via Giulio Salvadori, 55/63 — 00135 Rome (RM), Italy
VAT: IT07500031005
Email: info@passamaneriemele.it

Data We Collect

Navigation data

The website’s systems automatically record some technical data in the normal course of operation:

  • IP address and device domain name
  • Browser type and version, operating system
  • Date, time and duration of visit
  • Pages and catalogue products visited

Data provided voluntarily

When you contact us via WhatsApp or the contact form we collect:

  • Phone number (via WhatsApp)
  • First and last name
  • Email address
  • Message content and product enquiry details

Payment data

The website offers the option to make payments via a direct link to PayPal. The payment takes place entirely on the PayPal platform — the website does not collect or store any payment data, credit card details or bank information.

Cookies and tracking tools

The website uses technical cookies and, with your consent, analytics and functional cookies. For details see the Cookie Policy.

Why We Collect Your Data

PurposeLegal basisRetention
Website and catalogue operation (technical cookies and WooCommerce)Legitimate interest (art. 6.1.f)Session / 6 months
Language management (WPML)Legitimate interest (art. 6.1.f)Session
Redirecting to WhatsApp chatConsent (art. 6.1.a)Session
Handling WhatsApp or contact form enquiriesLegitimate interest (art. 6.1.f)2 years
Traffic analysis (GA4)Consent (art. 6.1.a)14 months
Interactive map displayConsent (art. 6.1.a)Session
Loading fonts and icons (Google Fonts, Font Awesome)Legitimate interest (art. 6.1.f)Session
Payment processing (PayPal)Contract performance (art. 6.1.b)Managed by PayPal

Third-Party Services

We use the following external services to operate the website.

Google Analytics 4
Google Ireland Limited — Ireland
Website traffic analysis. Collects anonymous statistical data about visits. Active only with prior consent.
ConsentStatisticsPrivacy policy →
Google Maps
Google LLC — United States
Interactive map to show the Passamanerie Mele location. Active only with prior consent to the “Preferences” category.
ConsentFunctionalityPrivacy policy →
WhatsApp Business
Meta Platforms Ireland Limited — Ireland
Direct contact button for product enquiries. Before being redirected to the chat, users are asked for explicit consent (opt-in); the widget itself does not set its own cookies, but the conversation takes place on the WhatsApp platform under its terms.
ConsentContactPrivacy policy →
PayPal
PayPal (Europe) S.à r.l. et Cie — Luxembourg
External payment service. The user is redirected to PayPal to complete payment. The website does not collect or store payment data.
Contract performancePaymentsPrivacy policy →
WooCommerce
Automattic Inc. — United States
Product catalogue management platform. Used exclusively as a catalogue without direct purchasing functionality. Sets technical session cookies.
Legitimate interestCataloguePrivacy policy →
Google Fonts
Google LLC — United States
Loading of typographic fonts. Does not set cookies but may transmit IP address to Google servers.
Legitimate interestFunctionalityPrivacy policy →
Font Awesome
Fonticons Inc. — United States
Icon library used in the website interface. Does not set its own cookies.
Legitimate interestFunctionalityPrivacy policy →
Aruba
Aruba S.p.A. — Italy
Website hosting and infrastructure. Data is stored on servers in Italy.
Legitimate interestHostingPrivacy policy →

Data Retention

Personal data is retained for the minimum time necessary for the purpose for which it was collected, as indicated in the table in section 3. At the end of the retention period, data is deleted or anonymised.

Data provided through WhatsApp or the contact form is retained for the time necessary to handle the commercial enquiry, for a maximum of 2 years.

International Transfers

Google Analytics, Google Maps, Google Fonts, Font Awesome and WooCommerce (Automattic) involve the transfer of data to the United States, a country outside the EU.

Such transfers take place in compliance with the safeguards required by the GDPR, through Standard Contractual Clauses approved by the European Commission (art. 46 GDPR) and the EU-US Data Privacy Framework.

Your Rights

As a data subject, you have the following rights under articles 15-22 of the GDPR:

👁
Access
Obtain confirmation of processing and a copy of your data.
✏️
Rectification
Correct inaccurate or incomplete data.
🗑
Erasure
Request the removal of your personal data.
⏸
Restriction
Restrict processing in certain cases provided by law.
📦
Portability
Receive your data in a structured, machine-readable format.
🚫
Objection
Object to processing based on legitimate interest.
↩️
Withdraw consent
Withdraw consent at any time without affecting prior processing.
⚖️
Complaint
Lodge a complaint with the Italian Data Protection Authority.

Requests should be addressed to the Data Controller using the contact details below. We will respond within 30 days.

Contact

To exercise your rights or for any questions about the processing of your personal data:

Passamanerie Mele S.r.l.
📧 info@passamaneriemele.it
✉️ Via Giulio Salvadori, 55/63 — 00135 Rome (RM), Italy

You also have the right to lodge a complaint with the Italian Data Protection Authority — www.garanteprivacy.it.


The Data Controller reserves the right to update this privacy policy at any time. The updated version is always available at this URL with the date of last modification.